Executive Level Videos on CSR
March 29th, 2007 | Categories: Global Warming | Tags: none
Its not easy to convince a very busy corporate CEO or C level executive about the benefits of CSR. There are many textual heavy documents about the benefits of CSR however lately we have seen multi media take over. Here are two short movies “AHEAD OF THE CURVE: Business Responds to Climate Change” and “Energy Independence and Climate Protection: A Business Perspective” that do an excellent job to convince business executives about the advantages of combating global warming.
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CSR films and online videos in particular are definitely the most effective way to promote a company’s CSR credential. Our company’s CSR reports are rarely downloaded, but the accompanying video is viewed regularly.